Playlist Finder · Research guide
How to find Spotify playlist curators for your song
Build a relevant playlist shortlist, find the curator’s published submission route, and write a focused pitch for one song.
Start with the music already on the playlist
Choose a few reference artists that share your song’s sound, mood, and audience. Search for those artists and related genres, then listen to the recent tracks on each candidate playlist. A genre label alone is not enough: an acoustic evening playlist and an energetic indie-rock playlist can both describe themselves as indie.
Make a shortlist you can explain. For every playlist, write one sentence about why your song belongs alongside its existing tracks. If you cannot name that connection, keep researching before contacting the curator.
Check the audience and recent activity
Look at follower history rather than only the current total. Compare the playlist’s track ages, recent additions, and genre focus with your release. A large follower count does not establish that people actively listen, and a sudden jump does not prove fraud on its own.
In Playlist Finder, compare the follower history, track profile, and verification date on the record. Use the available signals together to decide which playlists deserve a closer listen. These signals help research; they do not guarantee streams or placements.
Use the contact route the curator publishes
Open the playlist description and the curator’s linked website or public social profile. Look for an explicit email, submission form, or submission-platform link. Follow that route and its instructions. A contact listed for business enquiries is not automatically an invitation for music submissions.
Playlist Finder surfaces available curator contact paths and submission links where captured. Recheck the route before sending: contact details and submission rules can change. If no route is published, move on instead of hunting for private personal information.
Pitch one song with a clear reason
Keep the message short: introduce the artist, link one song, explain its fit with the playlist, and state the release date if relevant. Do not attach a full album or send a generic message to every curator. Check whether the curator accepts unreleased music before using a private listening link.
For example: “Hi [name], I’m [artist]. My new single [song] shares the warm guitar sound of [relevant track] on [playlist]. Here’s a listening link: [link]. It releases on [date]. Thanks for considering it.” Replace every placeholder and use a comparison you have actually listened to.
Keep a record and respect the answer
Track the playlist, submission route, date sent, and response. Follow the curator’s stated follow-up policy; if none is given, avoid repeated messages. A declined pitch can be useful information about fit. The curator decides whether to add the song.
Independent curator outreach is separate from Spotify editorial pitching. Use Spotify for Artists for eligible editorial submissions. Neither route guarantees placement.
A pitch you can adapt.
Download the plain-text template, replace the placeholders, and name a track you actually heard on the playlist. Keep the message focused on one song.
Download the curator pitch template →Inspect the public sample playlist record and practice identifying a musical connection before contacting a curator. Sample contact details stay hidden.
Further reading: Spotify’s editorial pitching guidance.